Falkner GmbH

Redesigning a traditional brand — since 1896
We were asked to develop a redesign for a company with over 125 years of history. The wholesaler supplies interior decorators, upholsterers, saddlers, and floor layers — a target group with a strong sense of quality, craftsmanship, and design.

At the heart of the project was the visual development of the existing brand: the logo was gently modernized, the logotype and typography were carefully revised. Our aim was to retain the identity and recognizability of the brand, while introducing a clear design freshness.

The result is a refreshed look that embraces the company's heritage — while leading it into the future with a contemporary look.